Mobile Growth Europe 2017

Gessica is a computer scientist in love with marketing. She currently leads the performance marketing team at Blinkist, a mobile learning startup that offers key insights from non-fiction books. She has been working in digital for 6+ years, both in startups, agencies and big companies, combining her analytical skills and IT background with her passion for marketing.

Lars Bognar joined Google about 6 years ago. Since then he has been working across multiple sales and product specialist roles in various Google offices. In his last position, Lars managed the global performance implementation of App Ads, O2O and Measurement products in Mountain View. Today he is working as Mobile Specialist with Google partners in Central Europe.

Diana Boiteux leads publisher partnerships for the EMEA region. She has worked closely with many of the largest app developers in North America and Europe, helping them build out an optimal total monetization strategy. Prior to joining MoPub, Diana was the supply-side head of a RTB start-up focused on in-app advertising.

Andy is an experienced Growth Marketer, currently working on growth topics in Berlin at SoundCloud, the world's leading audio platform. With a background creating and publishing mobile games (Andy developed 'Space Impact' for the Nokia 3310, amongst many other titles), he now applies his 14 year mobile industry knowledge at SoundCloud, responsible for growing the user global base of their UGC streaming platform across mobile and web. Taking a holistic approach to growth, Andy is the creator of the 'Mobile Growth Stack'; a strategic framework for mobile growth that has become a key resource for growth marketers throughout the industry.

Matthaus has an extensive knowledge of the mobile ecosystem and likes to educate others about the power of data. He started off his career at Spreadshirt as a Business Unit Leader. He later became nominated to act as a co-chairman of MobileBeat and Mobile Summit by VentureBeat. A few years later, he co-founded Priori Data and then founded Xyo. He is now running Salisbury Ventures while heading Tenjin's Berlin office as the Platform Director.

Gabe Kwakyi leads marketing at Detroit-based development and marketing agency, Incipia. Incipia has worked with many apps of all sizes to manage their ASO and paid UA, from indie devs to top-100 country charting apps, including WeatherBug, Keepsafe, 5miles, and Wordscapes. In addition, Gabe also co-authored the Advanced ASO Book, has written over 200 web posts on ASO and app marketing, and co-manages the ASO Stack Slack, an ASO community with 330 ASO practitioners.

Based in Berlin, Germany, David is currently building business development and live operations for GAMEVIL in Europe. An industry veteran of 15 years, he has a solid background in gaming journalism and management. He reviewed games for Cybermedia and Heinrich Bauer Publishing, managed production and distribution for Nintendo and Playstation titles at ProSiebenSat.1 and spent the last years in user acquisition as Director Advertiser Relations at GameGenetics, before moving on to a new role at GAMEVIL.

Gabor Papp is currently the Head of Marketing at Shapr3D. Previously he has worked as an SEO consultant to Seedcamp and Techstars funded startups. He had large international clients, and even worked with a New York Times Best Selling Author.

Based out of Outfit7’s UK office, Dilpesh coordinates global in-app ad monetization for Outfit7, which includes advising on and monitoring of mediation revenues and working with Outfit7’s advertising monetization partners across the company’s entire app portfolio. Dilpesh joined Outfit7 in June 2012 from Shazam where, as Advertising Manager, he was responsible for all advertising revenues across the company’s global user base. Dilpesh has over eight years of experience working with leading international brands and entertainment apps helping them grow their advertising business.

Elisabeth is a product analyst at Researchgate, the world's leading professional network for scientists. Additionally she is a founder of Patya Analytics, a data science agency for mobile.