Speakers

Ross is Head of EMEA Mobile for Twitter based in European HQ of Dublin, Ross founded, leads & manages Twitter's first dedicated 'EMEA Mobile Team' & is responsible for Twitter's go-to market mobile strategy in EMEA. Ross is noted in several publications & lists as a strategic contributor to mobile globally and has keynoted some of the world's largest conferences. Ross' team - EMEA Mobile Team work across 12 countries specialising in apps working with some of the world's largest mobile brands & app marketers across Twitter's mobile solutions.

Mario Aichlseder is VP of Growth at Runtastic, one of the leading health and fitness companies worldwide. Joining Runtastic in 2012, Mario is responsible for all growth initiatives such as organic & paid user acquisition, data science & big data as well as eCommerce related topics and content distribution. With a background in tech, psychology and marketing he is focusing on unconventional growth strategies and user engagement within the App & Hardware portfolio of Runtastic.

With 3+ years of experience in Digital Marketing, Jean-Marc recently joined Adxperience to lead their global sales efforts. He previously held a Global sales strategy position at Cheetah Mobile.

As Vice President of Marketing, Marissa guides Appboy in delivering tangible ROI for its customers, shapes the company's market position to further increase brand awareness and builds strategic initiatives that support the next phase of Appboy's exceptional growth. Prior to Appboy, Marissa was the VP of Global Marketing for Quartz (qz.com), the business news brand of Atlantic Media. Previously, Marissa held posts at Buddy Media/Salesforce and Conde Nast.

Ido is leading KAYAK’s mobile growth strategy, he is responsible to identify growth opportunities within UA, ASO, strategic partnerships, monetization and product features. Prior to KAYAK, Ido was working for Fyber as a Team Lead Strategic Partnerships, managing industry leading mobile ad networks, DSPs, data analytics companies, attribution providers and developer engines tools.

Gessica is a computer scientist in love with marketing. She currently leads the performance marketing team at Blinkist, a mobile learning startup that offers key insights from non-fiction books. She has been working in digital for 6+ years, both in startups, agencies and big companies, combining her analytical skills and IT background with her passion for marketing.

Helping companies to achieve their goals in terms of mobile revenues, content distribution and digital expansion. I love smartphones, apps and great content on my mobile.

Ellie Cachette is the author of Software Agreements for Dummies and expert in software project management. As a technical project manager Ellie knows all the pieces to designing and launching a software product from A to Z (and all the software agreement types in between). Ellie is also active in the San Francisco and New York technology communities assisting several programs including Springboard Enterprises, Women2.0, and the New York Fashion Technology Accelerator.

Entrepreneur and startup growth expert, founder of deckard.ai the next generation code communication platform for developer teams, formerly head of growth for successful mobile startups.

Eddie is a Managing Director and Co-Founder of PubNative, the mobile monetization platform fully focused on native advertising. He comes with 10+ years of experience in digital marketing primarily focusing on how mobile is used as a primary and auxiliary channel for consumer ad engagement.

Previously working as SEO Product Manager with ebay classifieds group for the last 3 years, I'm now working with BlueGlass London.

As Managing Director of AppsFlyer in Berlin, Ben oversees and drives AppsFlyer's global market leadership throughout the DACH region. He has been in the mobile ad tech industry since joining Fyber in 2011, where he was part of their initial mobile task force. Ben studied Business & Management at the University of Manchester’s Business School.

Oliver is a noted growth hacker and mobile marketing guru and has helped app companies ranging from indies to market giants like Rovio and Wargaming. In his more than 20 years in marketing and advertising he has marketed hundreds of casual, core and MMO games in the online and mobile space.

Currently he serves as Chief Commercial Officer at Nottingham-based Lockwood Publishing, the creator of the virtual 3D world AVAKIN LIFE.

Mobile since SMS&WAP. Headed user growth for LOVOO and now fleek - the Social Fashion Shopping App.

Sebastian is an independent Marketing and Growth Consultant in mobile gaming. Currently working with Eden Games, Lyon, France, on their upcoming hit racing game GEAR.CLUB Sebastian's past includes marketing head roles for Flaregames on mobile game blockbusters such as Royal Revolt 2, Olympus Rising, Nonstop Knight and many more. Before that, he was Chief Product Officer at mobile analytics and search startup Xyologic (XYO.net) - today owned by Digital Turbine.

Mika is an advisor and investor helping games companies to grow. Previously he was Chief Revenue Officer at Outfit7 in charge of all revenue streams for 250 MAU developer. Before joining Outfit7 he lead business development for Unity Ads, which under his leadership grew to be one the biggest video ad network for games.

Global intrapreneurship executive and angel investor looking for top technical ninjas and samurais. Track record Sliver.tv, CRO Playphone GungHo Softbank group, President NativeX Asia Pacific and Latin America, Gameview DeNA, OfferPal TapJoy, Siemens, Motorola, Intel.

Barbara is passionate about Influencer Marketing, she knows exactly how to communicate and build long term relations with them. She works for Swell, one of the fastest growing Startups in Austria, with their decision making photo app Swell & bot Swelly.

Based in Berlin, Germany, David is currently building business development and live operations for GAMEVIL in Europe. An industry veteran of 15 years, he has a solid background in gaming journalism and management. He reviewed games for Cybermedia and Heinrich Bauer Publishing, managed production and distribution for Nintendo and Playstation titles at ProSiebenSat.1 and spent the last years in user acquisition as Director Advertiser Relations at GameGenetics, before moving on to a new role at GAMEVIL.

Based out of Outfit7’s UK office, Dilpesh coordinates global in-app ad monetization for Outfit7, which includes advising on and monitoring of mediation revenues and working with Outfit7’s advertising monetization partners across the company’s entire app portfolio. Dilpesh joined Outfit7 in June 2012 from Shazam where, as Advertising Manager, he was responsible for all advertising revenues across the company’s global user base. Dilpesh has over eight years of experience working with leading international brands and entertainment apps helping them grow their advertising business.

Stephane Pitoun is co-founder and CEO at Adxperience. Adxperience is a leading mobile demand programmatic platform helping app developers, websites, brands and digital agencies reach the right audience on mobile, according to their campaign's objectives and ROI goals, by connecting them to different types of inventory channel and optimizing the media-buy on their behalf. Adxperience has designed a complete solution to help advertisers not only to reach the right audience programmatically, but with the best data, and the most innovatives ad formats.

Thomas Richter is a seasoned veteran of the mobile advertising industry and the games industry. Having started his carreer in the early days of the mobile content industry, he moved on to build a UA network for games. Currently he works as an independent advisor on mobile growth strategies for Freenet AG, among others.

Peggy Anne Salz, named a Top 30 Mobile Marketing Influencer, is the chief analyst and founder of MobileGroove, a top 50 ranked destination providing analysis, custom research and strategic content marketing to the global mobile industry, and mentoring and consulting to tech startups. Peggy, is also a frequent Forbes contributor and a guest blogger for a variety of leading media outlets. She has written 300+ articles and nine books about mobile, both as a lead author and in partnership with global companies. Her most recent book,Apponomics: The Insider’s Guide To  A Billion Dollar App Business (InMobi, 2014) provides actionable insights into how companies can market and monetize their apps. It builds on the success of her first book on mobile apps, The Everything Guide To Mobile Apps: A Practical Guide To Affordable Mobile App Development For Your Business (F+W Media, Inc,, 2013).

Digital marketing enthusiast with strong SEO/SEM background. Inquisitive and data-driven. Currently working with apps from classifieds sector.

Ewa is a business development manager with over 5 years experience in the field of strategic management and marketing disciplines at an international level. She is originally from Krakow, Poland and has a strong academic background having graduated with a Master’s Degree in International Business and Management at the University of Applied Sciences in Mainz, Germany. What distinguishes her from others in her field is an international background based on speaking three languages and having business experience in Germany, the UK and in Eastern Europe. This has allowed her to understand better the cultural differences and unique consumer specifications. She has worked on diverse strategic & optimizing projects for companies in the Internet industry (a.o. at Zalando), and is now based in Berlin where she supports the founders and COO of Holidaypirates GmbH in strategic development. Ewa has a special interest in advancing technology within the Internet industry, and believes that if life gives you lemons, you make lemonade.

More than 16 years’ experience in the High-Tech industry. Extensive experience as a developer, R&D Manager and Executive in the field of Mobile, eCommerce, Financial (FinTech), Networking and Advertising (AdTech/MarTech).

Dave is a highly accomplished, extremely analytical and strategic thinker who has been on involved with the early stages of the mobile advertiser ecosystem. Dave is the co-Founder of Mobile UA Fellowship, a non-vendor, not-for-profit, mobile user acquisition think tank at the forefront of the industry. Designed to educate on best practices, discuss issues and trends, and predict directional changes in the field, the Fellowship brings together a network of leading professionals at events scheduled throughout the year. Membership and events are free. www.uafellowship.com Prior to this Dave served as the original VP, Sales of Gamit, SupersonicAds and was the SVP & GM for SponsorPay.

Norman serves as Tapglue’s Co-Founder and CEO building upon his years of entrepreneurial and leadership experiences in launching multiple ventures. Norman’s inspiration for Tapglue occurred while leading marketing and user growth initiatives at Onefootball, a Union Square Ventures backed company, which remains the worlds most popular soccer app. Having built Onefootball to millions of users, it became clear that the next phase of mobile marketing was heightened levels of retention and consumer engagement. Prior to Onefootball, Norman was the co-founder of Dropby, a social shopping app. Previously Norman was a key member of the team that incubated Delivery Hero, a venture Norman joined as a founding team member. Norman built Delivery Hero’s online marketing function and later owned all mobile marketing.